Virat Kohli vs Babar Azam: Instagram Income Revealed! Who is the Real Digital King? Hair-raising Figures Shock Cricket Fans
Cricket fans are constantly debating whether Virat Kohli or Babar Azam is the better batsman. While they both set the cricket field on fire with their runs, today we are talking about a different pitch altogether—the digital world of Instagram earnings and brand value, where their followers decide who the real “King” is.
Virat Kohli is not just a cricketer anymore; he has transformed into a massive global brand. With a follower count exceeding 260 million, he is one of the most followed athletes on the entire platform. According to media reports and market estimates, Virat Kohli charges a jaw-dropping ₹11 to ₹14 Crores (approximately $1.4 – $1.8 million) for a single sponsored Instagram post. This astronomical figure makes him the highest-earning athlete in Asia and one of the most bankable stars worldwide. Brands like Puma, Audi, and Wrogn are heavily invested in Kohli’s massive reach and brand influence.
On the other hand, Pakistan’s superstar, Babar Azam, is rapidly gaining popularity. He has a very strong and loyal fanbase that spans across the globe. While he is certainly a digital star in Pakistan, his current earning potential on Instagram is relatively lower compared to Kohli’s colossal brand presence. Babar Azam is estimated to charge between ₹35 to ₹50 Lakhs (approximately $42,000 – $60,000, though PKR value differs) for a sponsored post. He is currently the brand ambassador for several prominent companies in Pakistan, and his market value is expected to grow as his career progresses.
The significant disparity in their Instagram earnings primarily boils down to market size and long-term brand building. Virat Kohli has been dominating the scene for over 15 years, establishing himself as a global icon beyond just cricket. India’s vast market of potential consumers also plays a major role. While Babar Azam is currently building his empire and is on his way to becoming a very successful digital influencer, it will take him more time to reach Kohli’s current global level of brand saturation. Ultimately, for their passionate fans, both are irreplaceable treasures for their respective nations.
Here is a quick breakdown of their key social media stats for comparison:
Instagram Followers: Virat Kohli (260M+) | Babar Azam (6M+)
Income Per Sponsored Post: Virat Kohli (₹11 – ₹14 Crore) | Babar Azam (₹35 – ₹50 Lakhs)
Brand Value Reach: Global Icon | National & Regional Star
Note: All figures mentioned are estimates based on various media reports and are subject to change over time.


Mashallah ❤️